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Nurmi and Nurmilaukas (1999a, June 15). Helping newspapers compete with electronic media. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/helping-newspapers-compete-with-electronic-media
Nurmi, S. (1994a, June 15). TV audience segmentation since 1991, developing tool for programme and scheduling planning. ANA - ESOMAR. Retrieved September 21, 2024, from
Nurmi, S. (1994a, May 01). Continuous segmentation since 1991. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/continuous-segmentation-since-1991
Kasari and Nurmi (1992a, June 15). Tv audience segments based on viewing behaviour. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/tv-audience-segments-based-on-viewing-behaviour